Individual Strengths, Shared Guidelines

For hausInvest, klimaVest, and the new infraVest, brandtec has consistently evolved the existing design logic of Commerz Real and expanded it into a coherent reporting system that emphasizes the funds’ family affiliation while clearly highlighting the distinctive features of each asset class. With the ELTIF infraVest, the infrastructure asset class now becomes part of the shared reporting family for the first time.

With the current reporting series for retail investor funds, brandtec consistently applies the common design logic across all publications. hausInvest, klimaVest, and infraVest provide investors with access to the asset classes of real estate, renewable energy, and infrastructure. As products of Commerz Real, they represent long-term real asset investments and professional investment solutions with a forward-looking perspective.

One Family, Three Asset Classes, One Strong Design Logic

The objective of the project was to bring the three sister funds closer together in terms of reporting design without losing their individual identities and market positioning. The result is a consistent system that makes their membership in the fund family visible while meeting the specific requirements of each asset class.

The result is a clear and distinctive reporting system with a strong level of recognition. A consistent design language connects the publications across the fund family, while carefully applied differentiating elements and unique visual worlds highlight the specific strengths of each product.

The reporting architecture further developed by brandtec provides clear guidance, strengthens trust in the brand, and communicates the positioning of each fund in a clear, consistent, and compelling way.

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