First Private / Relaunch Corporate Design and Website

As an independent asset manager, FIRST PRIVATE has been offering continuity, transparency and reliability for 25 years, and possess the drive to make excellent investment strategies a little better each day.

The Frankfurt-based asset management boutique now underlines this claim with its new appearance thanks to the brandtec agency’s expertise as “financial brand designers” that went into the strategy, conception, creation and implementation of the company’s new image:
The corporate design was given a modern and reduced design that is both clean and clear-cut, resulting in a quality, respectable yet at the same time personable image.
A redesign of the company logo combines modernity with timelessness and a clear recognition value.

Thanks to a comprehensive concept of moving images, the website continues with the modern, authentic and personable brand strategy.

Relaunch corporate design and website

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