Nordea Private Market ESG Report Design insights:
How to increase the impact of your reports
Brand Communications
By integrating design aspects into their ESG reporting, companies can increase the effectiveness of their communication while emphasizing their commitment to sustainability and responsibility.
A good example is the Nordea Private Market Report 2024, where the engagement for environmental and climate protection is anchored in the brand identity. brandtec presents topics such as commitments, fund strategy, portfolio company and case studies in an appealing design.
Design makes ESG/SRI reports more effective in several ways:
Quick understanding: the use of visual elements such as infographics, diagrams and photos can make complex ESG information more comprehensible and accessible. This allows stakeholders to quickly grasp the key messages and data.
Trust: A professionally designed report conveys seriousness and engagement. It emphasizes the importance the company attaches to sustainability and thus strengthens the confidence of investors and other stakeholders.
Strengthening: A unique and appealing design can help a company stand out from its competitors and establish its position as a sustainable player.
Transparency: The smart use of layout and typography can improve readability an highlight important information, increasing the transparency of reporting.
Attractiveness: Companies with convincing ESG data are more attractive to specialists and strengthen employee loyalty.

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